Sterling Silver® and AngusPride® Set the Standard for Premium Beef
Cargill introduces one-of-a-kind tracking system for its premium brands
FOR IMMEDIATE RELEASE: March 26, 2007
Contact: Greg Standifer 316-352-5147
WICHITA, Kan. – Cargill has added another step in its commitment to providing quality and consistent premium beef products for its customers. The most recent technology development is an online tracking system, which helps verify the 20-plus key attributes of a carcass. The online tracking system paired with the latest camera vision grading technology provides Cargill with an unmatched technology combination that is used for the selection of Cargill’s premium brands.
The tracking system retains data as it is captured through the camera vision grading process. Two key attributes the vision grading process identifies for premium beef selection are ribeye area and vision yield grade. The information is saved and can be used to verify products’ acceptance into either the Sterling Silver® Premium Meats or AngusPride® Premium Beef brands.
“Cargill has continually updated its technology to provide our customers with some of the best beef in the market,” explained Ozlem Worpel, premium group brand manager, Cargill. “We do this so our retail customers can provide consumers with a great eating experience time after time using our Sterling Silver and AngusPride premium brands. That eating experience is one of the most important factors a consumer considers when they stand in front of the meat case deciding which brand to purchase.”
Retail customers benefit from Cargill’s unmatched technology as it helps establish more consistent, high-quality premium beef products for their meat cases.
“This additional step adds credibility and further differentiates our premium programs,” added Worpel.
Twelve years ago, Cargill was the first U.S. beef processor to introduce camera vision grading technology. Today, Cargill continues to believe in the technology and upgrades the system as updates become available. By the end of 2007, all of Cargill’s North American fed-cattle plants will be equipped with the latest camera vision grading technology and will use the online tracking system.